Fail Smarter

'Sheds light on some very valuable lessons - ultimately leading to huge successes' GREG JACKSON, CEO of Octopus Energy 'An entrepreneur's must-read' MARCIA KILGORE, founder of FitFlop 'Inspirational and practical' - Katie Prescott, technology business editor at The Times We must fail in order to succeed. We know it's true in theory - but what does it mean in practice? This book reveals the methods that the world's most successful people use to embrace, overcome and learn from failure - and turn it into the fuel of their successes. Drawing on hundreds of hours of conversations with millionaires, entrepreneurs and CEOs, Dougal Shaw tells the stories of their worst mistakes and lowest moments, and outlines their key lessons. Discover how to harness play, apply creativity, integrate feedback and learn to let go - along with the cutting-edge research that explains why these methods work. Packed with practical insight and real-life stories, this book shows how anyone can turn failure into success - and what that actually means. 'Shaw has a knack for capturing what makes bosses tick in a way which is always illuminating and surprising' THE TIMES